Have you ever heard someone say, "If you can't pronounce it, do not put it on your skin." I have! Truth is, if you can't pronounce an ingredient, it does not mean it is bad for your skin.
For instance, many herbs have very difficult botanical names that cannot be pronounced easily. For instance, Salvia Officinalis Berggarten is actually Sage, Chamaecyparis is a Cypress species. My points is: botanical names are hard to say for most, yet they serve an important purpose in our skincare here at SBA.
Just because we cannot pronounce something, doesn't mean it is "bad." We need to go MUCH DEEPER than that.
There are SO MANY ingredients out there in the world of skincare. Navigating what is truly healthy for your skin can be overwhelming. With so much greenwashing happening, it can be difficult to know what skincare companies to trust. Most commercial companies use words like, "natural," "plant-based", and "clean" on their labels to hide ingredients that are actually on the ingredient list. They are hoping you wont flip the product around and read the long list.
Click the image below to head to the blog post where I share a few ingredients to be aware of. Hoping to share more in the future, but if you read an ingredient you do not know on any label, we always suggest you do a quick search into it. Doing a quick google search can give you a a lot of info on most ingredients. Ultimately, it is up to you to decide what you feel comfortable with.
Now go read those ingredients on your products and Google what you do not know! =)
CEO, Skin Balm Apothecary