What Makes SBA’s Lash Serum Truly Unique Among Lash Serums

***Yeah, we're pretty stoked too. More before and afters coming SOON! But for now, these results are undeniable. We wanted to show you just how amazing these results are in just 6 weeks... imagine the growth during the 8-12 week full results phase! 

Chelsea, SBA's founder, CEO, and master formulator and spent over a year testing and refining our new lash serum to create something truly unique in the world of lash growth. If you’ve tried conventional or “natural” lash serums before, we want to share exactly what sets ours apart.

What Makes Our Lash Serum Different Than Any Other On The Market

Herbal Solar Infusion: Where Folk Herbalism and Science Unite

Most serums are rushed through production, but we take our time, just like nature does to bring forth something beautiful, pure, and potent. Our lash serum herbs are very slowly and carefully steeped in lightweight organic oils under the warmth of the sun for weeks on end, allowing the full spectrum of nutrients to gently extract without any damage. 

It doesn't stop there. After the above process, we then use a dual mild-heat infusion, carefully applying very low, controlled heat not once but twice to help hardy herbs like roots and barks release their hair growth properties. Every herb is intentionally chosen: rosemary to help stimulate follicles, nettle for nutrient density, horsetail for silica to support lash strength, marshmallow root for moisture retention, and the list goes on. Every drop is steeped in traditional herbal techniques, delivering rich nutrients to your lash line with each application.

Plus, all herbal and botanic ingredients are sourced wild harvested/and or organic by our very own herbalist and formulator. This is something we do to ensure potency, quality, and purity. You wont ever have to wonder if this lash serum was created and bottled overseas, unsure of the quality of ingredients and manufacturing. Every step is done in house!

The Star Player: Scientifically Crafted Peptides With a Naturally Derived Fatty Acid Chain

Many “natural” lash serums use oils that help condition lashes but do not extend the lash growth cycle. Our serum bridges this gap by pairing our herbal infusion with Myristoyl Pentapeptide-17 (MP-17) and Myristoyl Hexapeptide-16 (MH-16).  MP-17 is known to encourage keratin production at the lash follicle, helping lashes look thicker, fuller, and longer. MH-16 complements MP-17 by supporting lash density and keeping lashes strong and anchored. When paired, they deliver healthier, thicker, and more resilient lashes while remaining non-toxic. 

Conventional serums come with some pretty major risks mentioned above. Read more about the toxic, hormone disruptors in most conventional lash serums. You may get results, but at a cost that is just not worth it. 

Plus, our lash serum is completely breast feeding and pregnancy safe, unlike conventional serums! We would not release a product that contains toxins or health risks. 

It’s our “science meets nature” approach, allowing you to experience real lash growth results naturally and safely.

Switching from Hormonal Lash Serums? Here's What to Expect

If you’re coming from brands like Latisse, GrandeLash, or Rodan + Fields Lash Boost, it’s important to know these use prostaglandin analogs... hormone-like chemicals that artificially force lashes to grow by extending the growth cycle.

While they can produce fast length, they often come with serious side effects: redness, irritation, eye area darkening, and even permanent changes in eye color and vision. Chelsea, SBA's founder and CEO, experienced some of these herself when she tried Latisse (years ago!).

When switching to our peptide-based, herbal lash serum, your results may appear more gradually as your body adjusts from synthetic forcing to natural support. You will notice that you won’t experience the harsh side effects of prostaglandin analogs. With consistent use, and over time (usually by 8 weeks, but give it a full 12 weeks before entering maintenance mode - more on that later!) you can expect healthier, fuller, longer lashes over time, naturally and safely.

Unlike hormone-based serums that force lash growth at a cost, and “natural” serums that condition without growth support, our serum does both. It encourages lash length and fullness while nourishing your lash line with non-toxic lightweight oils, herbal infusions, and peptides that are SAFE.

It’s the perfect union of science and nature for your healthiest, fullest lashes yet.

Keep An Eye(Lash) Out for Launch Day,

-Brier C.